Course curriculum

  • 1

    Course Introduction

    • What We Will Cover

  • 2

    Why Should your Store be on TikTok

    • Why TikTok?

    • Discoverability

    • Communities

    • Next Steps

  • 3

    What is TikTok

    • The Platform

    • TikTok for Business

    • TikTok Ads Manager

    • TikTok Pixel

    • Next Steps

  • 4

    Getting Started on TikTok

    • Setting Up Your TikTok

    • Making your TikTok Debut

    • Creating Your First TikTok Video

    • Next Steps

  • 5

    Using TikTok to Promote Your Store

    • In-Feed Ads

    • TikTok Ads: Promote

    • TikTok Ads: Spark

    • TikTok Ads: Lead Gen

    • TikTok Ads: Collection

    • TikTok Ads: Dynamic Showcase

    • Wrap Up and Next Steps

  • 6

    Ecwid x TikTok Tutorials

    • Connecting Your Ecwid Store to TikTok

    • How to Create a TikTok Ad

    • How to View TikTok Synced Products

  • 7

    Bonus: Ecwid and TikTok Webinar

    • Ecwid x TikTok Webinar